How do you show of your appeal if you are Japan in Africa?? Appeal is desperately needed if you are going to execute soft power. We touched on just how states gain soft power and influence, but Japan is a bit complicated.
So, if you are Japan, you need appeal in your policies. Money is great, but your policies must be attractive. The attractive policies from Japan to Africa come with investment in Development within the sectors of: Agriculture, Infrastructure, Water Resources(Waterplomacy), Education, Health, Technology, and more Market Access.
Lastly, this part is very important in selling your soft power. You must make your new friends believe you are on the same level. Prime Minister Abe described Japan and Africa as "Co-Manager". Now, this is exactly how uninterrupted seduction takes place, so when you say S&*T, it sounds like Sugar, Honey, Ice, Tea.
Sugar Honey Ice Tea #1
Japan has promised to fight for Africa to have a seat on the security council, this is something that none of the other Asia powerhouses have advocated for loudly. Well unless if you count the time, that India felt empowered to tell Namibia to relax on nuclear ambitions.
Can you imagine Bangladesh telling India to relax on ambitions to self-protect as neighboring Pakistan works on nuclear capabilities??? In the words from our Californian sisters known as
En Vogue